The date of the Centenary is Citroën’s opportunity to scale up the forms of celebrations by glorifying the past, by showcasing the present and by looking to the future of the Brand. With its characteristic boldness, it is today giving free rein to seven leading international photographers for 100 shots brought together in one exhibition called ‘THE WORLD INSPIRED BY CITROËN’.
“This summer, ‘The World Inspired by Citroën’ exhibition at the Paris Mint is an invitation to travel on board the Brand’s models. It brings together the fruits of labour of seven talented photographers, coming from the four corners of the world. They have each cast an artistic eye on Citroën in some of the major cities of the world. Amsterdam, Paris, Tunis, Milan, New York, Buenos Aires, Tokyo. With these 100 shots, the result is a real treat for the eyes, a unique showcasing of Citroën’s iconic dimension throughout the world! Come and join us and you will understand why, as a brand, Citroën really is one of a kind!” Linda Jackson, Citroën CEO.
Some have beautified these cars, others have made them part of daily life, some have brought them to life, others have immortalised them, some have put them on the street, others in the studio, and the result is just as creative as the Brand’s models which are depicted there! You can take a look now on the website of the Citroën Origins online museum, in the section dedicated to the Brand’s centenary.
To celebrate this free exhibition, a collector’s catalogue has been produced in partnership with the magazine IDEAT in XXL format (30 x 38 cm), 156 pages.
The catalogue is on sale online at a price of 20 euros at lifestyle.citroen.com, on site for the duration of the exhibition at the Paris Mint, as well as at ‘the Gathering of the Century’ (‘le Rassemblement du Siècle’) organised from 19-21 July at La Ferté-Vidame, in Eure-et-Loir for Citroën collectors and fans. Bilingual French and en publication.
THE WORLD INSPIRED BY CITROËN
9 July to 18 August 2019
Exhibition at the Paris Mint (La Monnaie de Paris)
11, Quai de Conti
75006 Paris
Free entrance
